How to apply

The eligibility rules and application process for Primary Growth Partnership (PGP) programmes.

Tell us your ideas and vision

The success of the PGP is dependent on industry groups coming up with ideas and being willing to back them with co-funding. The minimum industry investment amount is $500,000 over the life of the programme.

Investing in PGP programmes provides the opportunity for the primary industries to help secure their future through innovation and creates new ways to overcome challenges in their particular industry. When applying for funding:

  • Tell us your story.
  • What is your vision?
  • What problems are you trying to fix?
  • How do you plan to do it?
  • How will your programme benefit New Zealand?

Organisations can submit new PGP programme proposals at any time. Note: MPI no longer holds annual funding rounds for PGP applications.


Before drafting a proposal, contact our PGP team to discuss your proposal and its alignment with PGP eligibility.

Eligibility rules

The following eligibility rules apply to all PGP programmes:

Sector focus

PGP programmes must focus on activities in one or more of the primary industries:

  • pastoral (including wool, meat, and dairy) and arable
  • horticulture
  • seafood (including aquaculture)
  • forestry and wood processing
  • food processing (including nutraceuticals and bio-actives).

A coherent programme

The programme must be made up of a number of complementary and mutually supporting projects.

Maximum duration

PGP programmes may be for a maximum of 7 years.

Minimum size

The minimum amount that industry co-investors must contribute is $500,000 (GST exclusive) over the life of the programme. This means that the total value of a programme must be at least $ 833,333 over the life of the programme (i.e. a minimum of $500,000 from the industry and $333,333 from the Crown).


Industry co-investors must invest a minimum of 60 percent of the total investment, with the Crown investing a maximum of 40 percent.


Co-investors’ proposed activities must be beyond ‘business as usual’ programmes.

Consistency with other policy

PGP programmes must be consistent with New Zealand’s international obligations and trade policies.

Assessment criteria

Proposals are assessed by the Investment Advisory Panel (IAP) against the following criteria:

  • Economic benefits: Assuming the programme is successfully implemented, it will result in direct and indirect net economic benefits to New Zealand.
  • Spillover benefits: Assuming the programme is successfully implemented, there will be clearly identifiable spillover benefits to New Zealand.
  • Sustainability benefits: Assuming the programme is successfully implemented, it will maintain or improve net sustainability for New Zealand.
  • Likelihood of success: The intended outcome benefits from the programme are likely to be achieved.
  • Fit: The programme fits well with the overall strategic direction of the sector.
  • Path to market: The programme demonstrates a consideration of all steps on the value chain up to and including commercialisation and describes where changes will need to be made along the value chain for the outcome to be achieved.
  • Ability to deliver: The co-investors have the ability to deliver on the programme.
  • Retention of benefits: The benefits resulting from the investment programme are likely to be retained in New Zealand.
  • Cost: The programme costings and contributions are adequately specified, realistic, and appropriate.

Download the full assessment criteria in the Guidelines for Co-investors. [PDF, 187 KB]

Process to establish a PGP programme

There are 6 main steps in the PGP application process leading to the establishment of a co-investment programme. These are:

  • Proposal development – where industry discusses its conceptual ideas with MPI, then develops a proposal and submits it to MPI.
  • Proposal assessment – where the IAP assesses the proposal and decides whether it should proceed to business case development.
  • Business case development – conducted by industry co-investors and Crown representatives once the proposal is approved for business case development.
  • Business case assessment – conducted by the IAP.
  • Decision making – where the Director-General of MPI decides whether or not to approve the business case for Crown investment, based on advice from the IAP.
  • Contracting – where MPI and co-investors negotiate a contract to implement the business case once it has been approved.

PGP contract

The contracting phase occurs once a business case has been approved by the Director-General of MPI and when the Crown and co-investors work out their contractual obligations for the investment partnership. 

The Crown expects all programmes to be contracted on terms similar to the contract template. You should be familiar with the contract template before submitting a proposal.

Download the PGP contract template [PDF, 1.4 MB]

Who to contact

If you have questions about the PGP, email

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